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Faculty Member Details

Staff Id : 08074
Name : Dr. T. KARTHIKEYAN (Deputed)
Designation : ASSISTANT PROFESSOR
Department : BUSINESS ADMINISTRATION
Qualification : M.B.A., Ph.D.,
Specialization : Marketing & HR
Date of Birth : 12-05-1974
Date of Joining : 01-07-2002
Present Address Contact Number E-Mail Address
5, Buddhar Street, First Cross,
Thiruvakavundanoor, Suramangalam
Salem - 636005
9486918474drtk74@gmail.com
Research Guidance
Discipline Awarded Guidance
M.Phil./M.E./M.Sc. -1
Ph.D. 04


Conference /Seminar / Symposia / Workshop
Conference Seminar Symposia Workshop
National International
Attended -----
Conducted -----


Research Projects
Major Projects Minor Projects Total Amount (Rs.)
Completed ---
Ongoing ---
Teaching and Research Experience Industry Experience
21 Years1 Years
Journals Conference Books Published Popular Article
National International National International
- 1 - - - -

List of Publications - International
Dr.T. Karthikeyan1, M.Sampathkumar2, "TRANSFORMATION IN MARKETING ââ,¬â€œ UNDERSTANDING CONSUMER PREFERENCES AND BUYING BEHAVIOUR OF BRANDED IDLI / DOSA BATTER.", JOURNAL OF CRITICAL REVIEWS, Volume VOL 7, Number VOL 7, Jun 2020, pp. 1427-1433. 2020.